Hi, I'm Melissa.

I work with nonprofit and for-profit organizations to grow revenue and create communications plans using inbound and outbound marketing.

As a communications leader for over 15 years, I use traditional marketing methods and marketing technology to inform strategic planning.

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Areas of Expertise

I believe that having a positive mindset makes the biggest challenges more fun. From growth marketing to integrated campaigns, I can help you expand your reach.

  • Branding Strategy
  • Strategic Partnerships
  • Product Launches
  • Field Communications
  • Project Management
  • Digital Media
  • E-Commerce
  • Account-Based Marketing
  • Integrated Marketing Plans
  • Marketing Automation

Recent Experience

William H. Sadlier Inc.

Created strategic communications

Generated brand recognition, revenue, and leads to advance the growth of a small publisher serving Grades K-6.

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Heutink International

Launched a global brand in the US

Created essential partnerships with early learning educators and expanded the US customer base of PreK-Grade 3 classrooms.

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Scholastic

Developed marketing plans for literacy programs

Implemented strategic plans to grow revenue, retain brand loyalty, and develop marketing communications

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Learn how these goals were accomplished here.

Client Services

I can help you reach a bigger audience and bring your project to life.

Campaign
Creation

Develop brand awareness, create a special offer, invite targeted accounts to a special program, or generate revenue from online commerce sites.

Customized
content

Formulate a compelling story, refresh your current message to reflect timely events, or include industry experts that appeal to a particular audience.

Marketing
COMMUNICations

Prepare content and copy for cross-channel marketing for emails, websites, brochures, social media, catalogs, and printed materials.

Lead
generation

Establish strategic relationships, obtain national accounts, and nurture leads by offering valuable content to targeted prospects.

Let's Connect!

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